Estimated reading time: 1 minutes
Should SEO and Google Ads teams sit in separate camps, never the twain shall meet?
Or can both specialties help each other out? And if so, what can SEOs learn from Google Ads?
In this episode, Krzysztof Marzec shares three things that SEOs can learn from Google Ads, including:
Expected click-through rate
Ad relevance
Landing page experience
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