The return of Steam Machines? Valve rolls out new “Powered by SteamOS” branding.

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Longtime Valve watchers likely remember Steam Machines, the company’s aborted, pre-Steam Deck attempt at crafting a line of third-party gaming PC hardware based around an early verison of its Linux-based SteamOS. Now, there are strong signs that Valve is on the verge of launching a similar third-party hardware branding effort under the “Powered by SteamOS” label.

The newest sign of those plans come via newly updated branding guidelines posted by Valve on Wednesday (as noticed by the trackers at SteamDB). That update includes the first appearance of a new “Powered by SteamOS” logo intended “for hardware running the SteamOS operating system, implemented in close collaboration with Valve.”

The document goes on to clarify that the new Powered by SteamOS logo “indicates that a hardware device will run the SteamOS and boot into SteamOS upon powering on the device.” That’s distinct from the licensed branding for merely “Steam Compatible” devices, which include “non-Valve input peripherals” that have been reviewed by Valve to work with Steam.

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