The Complete Guide to ASO (App Store Optimization)

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Apps are insanely popular. Since 2017, the number of apps developed and found in Google Play and the Apple App Store has grown massively. In fact, statistics suggest that there are at least 2.8 million apps out there!

With that many apps, there is bound to be serious competition no matter what vertical your app falls into. Given the saturation of apps, it can seem almost impossible for your app to stand out and entice people.

Well, worry no more (or just a bit less) – there is a way to help your app thrive! The answer is called ASO or app store optimization.

Here is everything you need to know about ASO!

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