Tesla to lay off everyone working on Superchargers, new vehicles

Enlarge / Tesla is laying off around 500 staff who have worked on its Supercharger network, plus its new vehicle development team and its public policy team. (credit: Sean Gallup/Getty Images)

There’s more chaos at Tesla this week. The Information reports that last night, the company’s erratic CEO Elon Musk emailed workers with the news that he has dismissed a key pair of executives—one responsible for the Supercharger network, and the other head of new vehicle development.

The electric car maker posted its quarterly results last week and they paint a poor picture, with shrinking sales and plummeting profit margins. While Tesla once had a strong first-mover advantage and benefited from Musk’s marketing savvy, the company has frequently ignored the many hard-learned lessons of the auto industry.

Customers not turned off by Musk’s antics instead are losing interest with a product line up of two EVs that are ancient in car years (the Models S and X) and two EVs that are merely old (the Models 3 and Y). The Models 3 and Y are also the only two vehicles that Tesla sells in volume. Any other automaker would have a second-generation Model 3 ready to go either this year or next, but at Tesla the product pipeline is empty.