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It’s 2020 and what better way to kick off the new year than by looking back at the December 2019 SERP! Don’t think for a second that Google took it easy as 2019 wound down…. The last month of the year saw Google take BERT international and use the natural language processing (NLP) technique to take the Top Stories feature to places no news carousel has gone before. Couple that with an onslaught of local changes to the SERP and you have yourself a mighty month of SERP madness!
And away we go!
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