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When creating content with the goal of attracting traffic from Google, keyword research is a must. Good...
When you’re conducting an SEO audit, there are a lot of metrics and factors to look at...
Lily Ray is here and she’s spinning out depth into Google’s core updates! We get into: The...
From its algorithm updates to its overall approach to the SERP, Google has been latently encouraging us...
When it comes to PPC reporting, major online advertising platforms (e.g. Google Ads and Facebook Ads) do...
Mark Bealin joins the podcast to discuss how to differentiate your local SEO strategy: How to think...
SEO is a long term game. No question about that. Although there generally are no shortcuts, Google...
The great John Mueller joins the podcast to share his thoughts on interacting with the SEO industry:...
Cosmic balance. It exists in reality (perhaps) and it exists on the SERP (evidently). Just as Google...
The wonderful Orit Mutznik joins the podcast to share her thoughts on what makes a commerce blog...
It’s shocking but in a way not surprising. We have “SEOed” creating authoritative content. What do I...
Back in 2019, I was trying to please a difficult client. I’m sure you know what that’s...
The fantastic Nik Ranger joins the podcast to discuss what goes into doing SEO for eCommerce sites:...
All good things start with observations. In this case, I thought I noticed that Google was showing...
GatherUp CEO Aaron Weiche joins the podcast to share novel ways you can repurpose online reviews! How...
Love it or hate it, Google is very good at what it does. While it certainly has...
I’m not one to quote (or even listen to) Katy Perry, but her “adage” of “you’re up...
Hayk Saakian joins the podcast to share novel ways to build links, offer value, and stay within...
Jason Dodge joins the podcast to share his discovery around Amazon’s use of Search Ads to compete...
So you’ve got a new website. It’s fab! Like, really, you’re showing it to all of your...
What do you do when your rank tracker is showing you unstable pages? Firstly… Don’t panic. Yes,...
The famed Yuriy Yarovoy explains how adopting a growth mindset has helped him take his SEO and...
Many people want to get Rich results on the SERP, but don’t know how to write the...
Bounce Rate is one of those new-age SEO terms that seemingly came out of nowhere to confuse...
You have your rank tracker all set up. You’re tracking your URLs. Now what? If you’re wondering...
