artificialrace.com Estimated reading time: 1 minutes
When creating a social media campaign, tracking is crucial.
The reason? Social media marketing generally consists of many working parts that exist on multiple platforms. This means you’ll find your data in many different places.
There are two problems with this.
It’s almost impossible to understand your data if you look at the parts separately
It makes client reporting a long and painful process
The obvious solution is to set up a social media dashboard that incorporates all your KPIs based on your business goals.
In this post, I’ll be covering what a social media dashboard is and how you should set it up to take your business to the next level.
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