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A List of SEOs Favorite Books: What The Pros Are Reading…


Estimated reading time: 7 minutes

This isn’t your typical blog post about SEO, but perhaps the knowledge behind what motivates and guides SEOs. I put out a question on social media “What is your all-time favorite book?” The thread got a lot of traction so I thought it would be great to compile them together here in this post. Biography From the life stories of legendary entrepreneurs and investors like Ray Dalio, Richard Branson, and Phil Knight to the inspirational journey of Nelson Mandela, one of the 20th century’s greatest freedom fighters and political leaders, these biographies hold pride of place on the bookshelves of many an SEO. Books like Ray Dalio’s Principles and Ben Carson’s The Big Picture draw on the author’s experiences to suggest powerful new ways of looking at the world. Each of these unique biographies and memoirs have much to teach their readers. Business Not surprisingly, books about business are among many SEO’s favorites. Classics like the “Oracle of Omaha,” Warren Buffett’s collected essays sit next to decidedly more contemporary tomes like “How to Be F*cking Awesome” and Gino Wickman’s “Traction” which introduced the Entrepreneurial Operating System — a must-read for anyone looking to scale their business. Fiction All work and no play makes for dull SEOs… And while some may argue that time spent reading fiction could be better spent, sages as diverse as Tim Ferriss and former President Barack Obama strongly disagree. Even when he was in office, Obama put aside an hour each night to read, and told the New York Times that reading fiction left him “better able to imagine what’s going on in the lives of people throughout my presidency.” As Ralph Waldo Emerson put it, “Fiction reveals truth that reality obscures.” Fantasy and sci-fi are well represented in our SEO’s favorite fiction selections. Classics like Brave New World, Catcher in the Rye, War and Peace, and The Picture of Dorian Grey remain as timeless as ever… But there’s also plenty of room for pop culture staples like 50 Shades of Grey, Harry Potter, and Game of Thrones. Non-Fiction There’s no shortage of classics in the Non-Fiction category either, with some of the greatest thinkers humanity has ever produced represented here. From Sun Tzu’s Art of War, to the Bhagavad Gita, and the King James version of The Holy Bible, thousands of years of human knowledge and philosophy is included in this list. But it’s not all ancient texts. Runaway bestsellers that have changed how many of us view the world like Freakanomics, Antifragile, and Sapiens also make the cut. If you’re looking to build a respectable bookshelf that covers both age-old and cutting edge thought, you could do a lot worse than using this list as a starting point. Self-Help / Self-Improvement I can say without hesitation that if I hadn’t discovered two of the books in this section — The 4-Hour Workweek and The 7 Habits of Highly Effective People — my life today would look very different. I’m sure many of the other books listed below had a similarly seismic impact on the lives of the SEOs who recommended them. One of the benefits of being an SEO is the freedom it can give you to live life on your own terms. These self-improvement books can truly help you optimize your life… What titles on this list are you itching to tackle? Any must-rereads it reminded you of? Most importantly, what books are missing that you think other SEOs would enjoy? (Or could even change their life?) This list is a living document… It’s not too late for you to contribute… Join the discussion here on Facebook.   This isn’t your typical blog post about SEO, but perhaps the knowledge behind what motivates and guides SEOs. I put out a question on social media “What is your all-time favorite book?” The thread got a lot of traction so I thought it would be great to compile them together here in this post. Biography From the life stories of legendary entrepreneurs and investors like Ray Dalio, Richard Branson, and Phil Knight to the inspirational journey of Nelson Mandela, one of the 20th century’s greatest freedom fighters and political leaders, these biographies hold pride of place on the bookshelves of many an SEO. Books like Ray Dalio’s Principles and Ben Carson’s The Big Picture draw on the author’s experiences to suggest powerful new ways of looking at the world. Each of these unique biographies and memoirs have much to teach their readers. Business Not surprisingly, books about business are among many SEO’s favorites. Classics like the “Oracle of Omaha,” Warren Buffett’s collected essays sit next to decidedly more contemporary tomes like “How to Be F*cking Awesome” and Gino Wickman’s “Traction” which introduced the Entrepreneurial Operating System — a must-read for anyone looking to scale their business. Fiction All work and no play makes for dull SEOs… And while some may argue that time spent reading fiction could be better spent, sages as diverse as Tim Ferriss and former President Barack Obama strongly disagree. Even when he was in office, Obama put aside an hour each night to read, and told the New York Times that reading fiction left him “better able to imagine what’s going on in the lives of people throughout my presidency.” As Ralph Waldo Emerson put it, “Fiction reveals truth that reality obscures.” Fantasy and sci-fi are well represented in our SEO’s favorite fiction selections. Classics like Brave New World, Catcher in the Rye, War and Peace, and The Picture of Dorian Grey remain as timeless as ever… But there’s also plenty of room for pop culture staples like 50 Shades of Grey, Harry Potter, and Game of Thrones. Non-Fiction There’s no shortage of classics in the Non-Fiction category either, with some of the greatest thinkers humanity has ever produced represented here. From Sun Tzu’s Art of War, to the Bhagavad Gita, and the King James version of The Holy Bible, thousands of years of human knowledge and philosophy is included in this list. But it’s not all ancient texts. Runaway bestsellers that have changed how many of us view the world like Freakanomics, Antifragile, and Sapiens also make the cut. If you’re looking to build a respectable bookshelf that covers both age-old and cutting edge thought, you could do a lot worse than using this list as a starting point. Self-Help / Self-Improvement I can say without hesitation that if I hadn’t discovered two of the books in this section — The 4-Hour Workweek and The 7 Habits of Highly Effective People — my life today would look very different. I’m sure many of the other books listed below had a similarly seismic impact on the lives of the SEOs who recommended them. One of the benefits of being an SEO is the freedom it can give you to live life on your own terms. These self-improvement books can truly help you optimize your life… What titles on this list are you itching to tackle? Any must-rereads it reminded you of? Most importantly, what books are missing that you think other SEOs would enjoy? (Or could even change their life?) This list is a living document… It’s not too late for you to contribute… Join the discussion here on Facebook.   Read More

The post A List of SEOs Favorite Books: What The Pros Are Reading… first appeared on Diggity Marketing.


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